Business plan & our services
Everything your medical device needs to succeed in Thailand.
From first conversation to sustainable revenue — Expert All manages your regulatory, logistics, and commercial pathway so you don't have to piece it together yourself.
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THREE CORE SERVICE
Choose the support that fits your stage
Consultation & Planning
Discovery
We begin with your business plan. Understanding your product, target market, and what a successful Thailand entry requires — before a single document is filed.
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Market feasibility analysis
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Regulatory pathway mapping
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Competitive landscape review
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Business plan development
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Critical problem solving
Regulatory
Conference & Analysis
Proposal, quotation, and regulatory service covering the ASEAN region — we handle Thai FDA registration, quality analysis, and cost analysis alongside your team.
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Thai FDA importation & registration
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Proposal & quotation preparation
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Regulatory service across ASEAN
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Quality & cost analysis
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Collaboration facilitation
Discovery
Manage & Implementation
Genuine distribution channels and strategic sales management — A-to-Z business management for sustainable, smooth growth once your product is registered.
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Importation & warehousing
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Distribution channel setup
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Sales & marketing management
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MNC strategic sales support
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Ongoing business management
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HOW WE WORK
A to Z — our five-step process
Every engagement follows the same structure: understand first, register second, then build a distribution and sales engine that grows with you.
1
Engagement
We begin with an open discussion to understand your product, your market ambitions, and any blockers you're facing. A feasibility review identifies the realistic path forward and any critical problems to solve before we proceed.
Discussion & Feasibility
2
Engagement
Proposal, Quotation & Regulatory
With the pathway clear, we prepare a formal proposal and quotation covering the full scope of work. This includes identifying possible collaboration partners and confirming the regulatory service structure for your specific product category and risk class.
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Operations
Importation, Warehousing & Distribution
Once registered, we manage the physical movement of your product — importation clearance, bonded or local warehousing, and the setup of genuine, managed distribution channels across Thailand.
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Commercial
Sales & Marketing Support
With logistics in place, we activate commercial growth — building the sales team structure, developing marketing materials aligned to the Thai healthcare market, and managing strategic accounts for multinational partners.
5
Continuity
Ongoing Management for Sustainable Growth
The final step is never really final. We continue managing operations, regulatory renewals, and commercial performance — providing A-to-Z business management for smooth, sustainable growth long after launch.
Hand us the product. We handle the rest.
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Industries we serve
Various PRODUCTS
Orthopedics
Implants, instruments, and joint replacement systems. Our background includes 20+ years managing orthopedic products through Thai OR environments.
Infection Control
Sterilisation, disinfection, and infection prevention products for hospital and clinical use. We handle registration and distribution across public and private healthcare channels in Thailand.
Home Care Devices
Equipment and devices for elderly and homebased care —a fast-growing segment in Thailand's ageing population.
Surgical / Nursing / Medical Innovations
Surgical instruments, implants, diagnostic equipment, and Class I–VI devices for hospitals, clinics, and OTC products across Thailand.
Healthcare & Cosmetics
Medical-grade cosmetics requiring Thai FDA registration under the Cosmetics Act or medical device framework.
Surgical Devices
Surgical instruments, operating room equipment, and minimally invasive devices for theatre use. Our team has hands-on experience navigating the Thai hospital procurement process — from committee approval to in-theatre product education for surgical teams.
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WHERE YOUR PRODUCT ENDS UP
The Channel We Know.
Over 20 years, we've built relationships across every major distribution channel in the Thai healthcare system. Here's where our clients' products reach end users.
Public & Private Hospitals: Private and public hospitals across Thailand — from tertiary referral centres in Bangkok to regional hospitals in Chiang Mai. We understand procurement committees, formulary approvals, and the clinical relationships that drive purchasing decisions.
National wide coverage
Homecare & Aged Care: Thailand's ageing population is one of the fastest-growing segments in ASEAN healthcare. We have established relationships with homecare providers, elder care facilities, and the distributors that serve them — a channel with long-term structural growth.
Fastest-growing segment
Government Health Centres: Government clinics and public health centres serve millions of patients under Thailand's 30-Baht universal coverage scheme. Procurement follows specific tender processes requiring precise registration credentials — we manage this end to end for our clients.
67 million patients covered
WHY CLIENTS CHOOSE EXPERTALL
20 Years of Relationships You Can't Build Overnight.
The difference between a smooth market entry and a costly delay is almost always the local knowledge and relationships behind it.
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Distribution channels covered
Hospitals, homecare providers, and government health centres — B2B and B2C. Most consultants handle one; we manage all three.
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Stages managed under one roof
Discussion → Proposal → Importation → Sales → Ongoing growth. No hand-offs between consultants at each stage.
20+
Years in the medical device industry
Consulting, managing, and selling products across Thailand— from OR nurse to MNC sales director to independent consultant.
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Product categories we actively work in
Orthopedics, infection control, surgical devices, home care, cosmetics, and medical innovations — registered and distributed in Thailand.
Common questions
What clients ask us first.
How long does Thai FDA registration take?
Timelines vary by product class and registration type. Class I devices typically take 1-2 months; Class II and III can take 250 days - 6 months; Class VI takes around 300 days. We provide a realistic estimate after reviewing your specific product documentation.
Do you have distributor, agency or agents in Thailand?
Yes — most of our clients are foreign manufacturers entering Thailand for the first time. We can act as your local representative and manage the entire process end-to-end.
Have you handle market survey along with regulatory support?
Yes. We offer full A-to-Z management: from FDA registration through importation, warehousing, distribution channel setup, and ongoing sales management.
Which countries have you have you serve?
We've managed products from the USA, Germany, UK, Switzerland, Korea, China, Taiwan, and Singapore. Our team has direct contacts in ASEAN and strong worldwide network.
Have a question we haven't answered?